In celebration of the publication of Chris Anderson's book, The Long Tail, I've uploaded a video that Peter Hirshberg, Bob Kalsey, and I did last year. However big the threat, (see Nick Carr for the latest in the debunking and rebunking of the premise), it's clear that something new and unsettling is afoot. Which gave Peter the idea of treating it all as a trailer to a horror picture.
In this case, our premise was that the established mainstream media and software industry was in danger. If Hollywood sees a threat, the first call is to the lawyers; the second call is to the marketing department: maybe there's a movie and a profit in here somewhere. This is the trailer to that movie.
In true Hollywood fashion, this movie is not an adaptation of Chris's book or the magazine article at its core. The movie is simply, "inspired by... "
(tags: Web 2.0, Long Tail, Anderson, Humor, Movies, TV)